Flow Traders is looking for a Multi-Asset Institutional Sales professional with experience in Electronic Sales focused on the UK region to join our growing team in London. This external-facing role provides day-to-day coverage of our counterparty-facing activities. This is a unique opportunity to join a leading proprietary trading firm with an entrepreneurial and innovative culture at its core. We value sharp, structured, creative minds and challenge them to operate at their full potential. The role reports directly to the Head of Institutional Sales & Trading EMEA. What you will do: • Conduct counterparty origination, onboarding, and relationship management • Facilitate trade execution, trade bookings, allocations, and trade confirmations of ETF, equity, and fixed income products • Gather and disseminate relevant market colour both internally and externally • Prepare, produce, and maintain marketing materials, internal and external reports, and other key data analytics • Use full working knowledge of all applications associated with our Institutional Sales business, including CRM and OMS/EMS • Liaise with Risk, Middle Office, and Onboarding teams on account management, including timely communication and settlement of trades What you need to succeed: Strong verbal and written communication skills with fluency in English; additional languages are a plus 3+ years of experience in financial markets Ability to work collaboratively in a team and perform under pressure Experience with electronic trading sales Proven track record of managing and building external relationships Familiarity with UK ETF, fixed income, and equity markets and account base University degree in Finance or a related field Proficiency in Microsoft Office (Excel, PowerPoint) Familiarity with Bloomberg and CRM tools Familiarity with Python, SQL, and/or VBA is a plus At Flow Traders, we create the conditions for hard‑working, high‑performing people to do their best work. From a thorough