Scale AI's Advisory practice is the most forward-leaning bet in our go-to-market motion. We're not waiting for clients to hand us a scope — we get in front of the decision, shape the right AI problems before a build begins, and make Scale the obvious partner for what comes next. Advisory is the structured answer to the question enterprises are already asking us: "What should we build, and where do we start?" It's a discovery and scoping phase that runs before delivery — designed to land bigger contracts, drive more predictable execution, and accelerate expansion. By 2027, it will be Scale's default first engagement with new enterprise clients. As an AI Advisory Principal, you lead Scale's Advisory work in your vertical, end-to-end. In pre-sales, you shape and qualify opportunities alongside Account Executives and sell the Advisory phase to clients. In delivery, you're the Directly Responsible Individual on engagements — owning the client relationship, running the discovery and scoping work, and accountable for the outcome. Underpinning both, you build out the vertical point of view — the industry and AI expertise that makes Advisory credible — and, as one of the function's first hires, help build the Advisory motion itself. This is a hands-on role: you do the advisory work, not just manage it. What You'll Own You own the engagement and the vertical — from the first pre-sales conversation through the final readout. Lead engagements end-to-end. You're the Directly Responsible Individual on engagements — owning the client relationship, running workshops, leading the final readout, driving the direction, and accountable for the outcome (use-case selection, SOW quality, delivery). You coordinate and direct the Solutions Engineers, Designers, Tech Leads, and DSGs on the engagement without managing them directly. Sell Advisory in your vertical. You build the approach, lead the Advisory portion of key pre-sales meetings, bring industry roadmap examples from buyer peer